ImmoCRM

Everything in one workspace

ImmoCRM covers the path from prospect to signature. No add-on modules to buy later — this is the product.

Features

Everything the office already does, in one CRM

Not a module shop. This is the product: from listing file to signature, including the conversations around it.

  • Listing file

    Every property is a dossier with details, status, and what’s left.

  • Media and documents

    Photos, plans, and certificates stay on the listing.

  • Publishing checklist

    What’s left before you go live, in the same file.

  • Certificates and duties

    Certificates belong to the property, not a loose folder.

  • Publish to your website

    Same source as the office. No retyping into a CMS.

  • Publish to Immoweb

    Push the listing when the file is ready.

  • Deals pipeline

    Kanban by stage. Move a deal to the next step.

  • Deal file

    Tasks, notes, and messages belong to the deal.

  • Tasks and follow-up

    What’s open, in the same screen as the deal.

  • Prospect board

    New leads grow on their own board first.

  • Contact files

    A person with a timeline, not a loose list.

  • Search profile

    What someone is looking for, on the contact.

  • Matching

    Match interest to the right listings.

  • Website leads

    Enquiries land as a work queue, not inbox noise.

  • WhatsApp inbox

    Conversations stay with the person and the file.

  • Email inbox

    Incoming mail lands on the listing or the deal.

  • Message templates

    Reply without starting from a blank page.

  • AI for wording

    It may rewrite a text. It never sends.

  • Calendar sync

    Appointments sit next to your own calendar.

  • Viewings

    Viewings belong to the listing, not a separate calendar.

  • Planner with votes

    All parties vote on a time. You book the chosen slot.

  • Decisions

    Open actions from mail, chat, planning, and listings.

  • Contracts

    Edit together, keep the history, sign when it is right.

  • Virtual staging

    Turn an empty room photo into a furnished preview.

  • Team roles

    Permissions per module, own records or office-wide.

  • Dutch and English

    The product in two languages, for the whole office.

Listings

Every property is a dossier, not a spreadsheet row. Details, photos, and what’s left to do stay together.

  • Listing data in clear sections
  • Media and documents on the file
  • A checklist before you publish
listings / 18 Church St

For sale · Antwerp

18 Church Street

Checklist 7/8

€ 429.000

Liveable

142 m²

Bedrooms

3

EPC

B

Publishing

When the file is ready, you go live. Your own website and Immoweb share the same source.

  • Publish to your own site
  • Push to Immoweb
  • Photos and status in one flow
publishing

Own website

Live

Immoweb

Ready to push

Checklist 7/8 — 1 photo missing

Deals

The pipeline is the daily board. Move a deal to the next stage and open the dossier for tasks, notes, and messages.

  • Kanban by stage
  • A dossier per deal
  • Tasks and follow-up in the same screen
deals

New

Van Dam — studio

€ 389.000

Viewing

Peeters — townhouse

€ 389.000

Offer

Nguyen — duplex

€ 389.000

Prospects

New leads grow on their own board first. When it becomes serious, you turn them into a contact.

  • A separate kanban board
  • Stages your office defines
  • Promote to a contact file
deals

New

Van Dam — studio

€ 389.000

Viewing

Peeters — townhouse

€ 389.000

Offer

Nguyen — duplex

€ 389.000

Contacts

People with a search profile. ImmoCRM matches interest to listings, so matching isn’t a side list.

  • Contact file with a timeline
  • A search profile per client
  • Matching against stock
contacts / interest

Mira De Smet

Search profile · 3 beds · up to €450k

18 Church St — 92%
4 Station Rd — 81%

Website leads

Enquiries from your site land as a work queue. You reply by email or WhatsApp from the same file.

  • One inbox for site enquiries
  • Reply by email or WhatsApp
  • Accept as a contact when it fits
whatsapp + website

Website · Church St

14:02

WhatsApp · L. Janssens

13:40

Mail · offer in

09:11

Enquiry from your site

Can we book a Saturday viewing for 18 Church Street?
Saturday 11:00 works. I’ll send the confirmation.

WhatsApp & email

A two-way inbox for the conversations your office already has. Templates help; AI may rewrite a text, but never sends on its own.

  • WhatsApp inbox with sessions and templates
  • A personal email queue
  • AI only as writing help
whatsapp + website

Website · Church St

14:02

WhatsApp · L. Janssens

13:40

Mail · offer in

09:11

Enquiry from your site

Can we book a Saturday viewing for 18 Church Street?
Saturday 11:00 works. I’ll send the confirmation.

Calendar & viewings

A planner of your own belongs to the listing. Buyer, seller, and the office vote on a time; the chosen slot lands in your calendar.

  • A planner all parties can vote on
  • Chosen slot in your linked calendar
  • Viewing series on the listing
planner / viewing

18 Church St — viewing

Buyer · Sofie · Seller · Jan · Office · Adam

  • Tue 9 Sep

    11:00

    2/3 votes

  • Wed 10 Sep

    14:30

    3/3 votes

  • Thu 11 Sep

    16:00

    1/3 votes

Decisions

Open actions from listings, planning, email, and WhatsApp land together. You see what’s urgent without five tabs.

  • One view of open items
  • Urgency first
  • Jump to the right dossier
decisions
  • Approve planning
  • Reply to website lead
  • Mail: offer

Contracts

Several parties edit the same document. Every change stays in the history. When everyone is happy, you sign from the file.

  • Write together in one document
  • A history of every change
  • Sign when everyone agrees
contracts / sale agreement

Sale agreement — 18 Church St

Sofie · EditedJan · ReadAdam · Approved

1. The sale price is € 429,000.

2. Transfer within 4 months of signing.

4. Condition: financing approval.

  • 14:12Sofie Rewrote clause 4
  • 11:40Adam Set price and term
  • 09:15Jan Opened the draft

Everyone is happy — ready to sign

Virtual staging

Turn an empty room photo into a furnished preview. Save the result on the listing.

  • Staging on a room photo
  • Before and after on the file
  • Save with listing media
staging

Before

After

Team

Not everyone needs everything. Roles decide who can read or change listings, deals, or the inbox.

  • Invite each teammate
  • Permissions per module
  • Own records or office-wide
team / roles

Sofie

Agent

Adam

Back office

Built to fit

ImmoCRM can add workflows or features that fit your office. Not a module shop: we agree scope and timing in a demo.

  • Workflows that match how your office already works
  • Extra fields or steps on request
  • Scoped in the demo, not sold as an add-on pack

ImmoCRM

Built to fit

ImmoCRM can add workflows or features that fit your office. Not a module shop: we agree scope and timing in a demo.